1.  PLAN DESIGN

Define the Site

The main purpose of your site is to sell your product, advertise your company and build name recognition.  Your site will help you gain new customers and service existing customers. 

Set Your Goals

You can start simple by displaying quality pictures of your products with item descriptions.  Eventually, you may want to provide customers the opportunity to purchase directly from your website. 

The Look

We will work with your established media to incorporate your site into your established visual identity. If you don't have a logo or other identifying items then we can work together to create them.

2.  COLLECT CONTENT BRAINSTORM

This is the most important step of the site building process and the results vary widely. Useful content is crucial to designing a good site. People want to know why your work is important.

Most sites will have the same key content pages: About, Contact, Home Page, Services and/or Products, and Links. We need content for all of these pages.

Other suggestions for content: events calendar, press releases, visitor email list, articles from newsletters and publications, and Frequently Asked Questions.

3.   STRUCTURE CONTENT      PREPARE NAVIGATION

Your content will be web appropriate and arranged so that visitors can easily find information they are looking for.  

4.  DESIGN SITE

Your site design will be attractive, informative, and easy to navigate. The depth and width of a site are determined by the amount of content provided. Small sites with a minimum of content can sometimes be more effective than a more extensive site.

5.  DESIGN CONTENT

Your logo, navigation, and page set will all be designed to harmonize.  Suggestions are encouraged, revisions are expected and the finished product will be both attractive and appropriate.

6.  MAINTENANCE

Your part of this step will be providing content for updates. Always remember to promote your site. Anything that has your street address should have your URL. Anything with your phone number should also have your email address.